5 best ad insertion plugins for WordPress 2022

Advertising is a “lucky” source of revenue that websites and online blogs should definitely not ignore. So how to insert and manage the ads on the page effectively? In addition to the method of adding code to the functions.php file, you can also rely on the help of specialized plugins.

In this article, Hawk will introduce a list of 5 best ad insertion plugins for WordPress to make it easier for you to monetize ads. Let’s find out together!

In addition, to effectively monetize your website (or blog), you can check out our following articles:

1. Ads Pro

Ads Pro is a great paid ad insertion plugin developed by Scripteo. Currently, this plugin has over 8,983 purchases and received a 4.5/5* rating on Codecanyon. The first and most prominent plus point of Ads Pro is the ability to support unique and diverse ad formats (with more than 20 display ways and 25 different interface templates).

In addition, the plugin also has a Geographical targeting feature, which helps with geo-targeting, allowing you to enable/disable ads in certain regions of the country, province, and city.

main feature

• Geo-location targeting.
• Set ad schedules and control ad latency.
• Display options on specific devices (laptop, desktop, mobile or tablet).
• Option to show/close ads after a specified period of time.
• Customize the number of ad impressions per user.
• Allows displaying ads in more than 20 different ways (sidebar ads, float bar, grid ads, corner ads, pop-up ads, display ads on hover, etc.) ).
• Provide more than 25 beautiful, user-friendly advertising templates.
• Supports PayPal, Stripe, WooCommerce Cart and bank transfer.
• Sell ​​ads through 3 forms: CPC (Cost per click – charge according to the number of clicks on the ad), CPM (Cost Per Million – charge per 1000 impressions) and CPD (Cost Per Duration – charge according to the duration of the ad display).

Advantage

• Good customizability, can show or hide ads at will.
• Provide many different advertising templates and display ways (up to more than 20 different display ways).
• Geo-targeting options are possible.

Defect

• The fee is quite high.
• There is no free or trial version for users to experience.

Price

As mentioned above, Ads Pro is a paid plugin. Currently this ad insert plugin is being sold on Codecanyon for $57 for Regular License and $285 for Extended License.

If you want to get 12 months of developer support, you will have to pay an additional $19 for the Regular License and $97.50 for the Extended License.

Rating: 4.6/5*

2. AdRotate

If you are looking for a “genuine” free WordPress ad insertion plugin, then AdRotate This is the perfect choice for you. The plugin possesses quite a lot of powerful features, suitable for both beginner and advanced users.

With AdRotate, you can easily create and insert ads/ad groups into your posts using shortcodes. In addition, ads can also be inserted into the sidebar by widget quickly.

The plugin also provides basic statistical reports for users to control the effectiveness of ads on the site.

If you want to use advanced features such as: geo-targeting, mobile-compatible ads, ad scheduling, avoiding ad blockers, etc., you will need to purchase the pro version. by AdRotate.

main feature

• Manage individual ads and ad groups.
• Statistics of clicks, impressions and click-through rate (CTR).
• Customize ad display time.
• Automatically move ads after the viewer refreshes the browser.
• Insert ads into posts with shortcodes.
• Support widget to insert ads into the sidebar.
• Support inserting ads at the beginning, end or middle of content by adding shortcode.
• Customize the display of ads by category (category) or page.
• Geo-targeting (paid version feature).
• Import ads using CSV files (feature of the paid version).

Advantage

• Simple, easy to install and use.
• There is a free version with many useful features.
• Fast support, lots of documentation and video tutorials.

Defect

• The stats in the free version of AdRotate are pretty sketchy.
• Want to use more features such as ad scheduling, geo-targeting, … need to buy a paid version.
• The ability to customize the display is limited.

Price

AdRotate is a Freemium plugin. In addition to the free version on the WordPress app store, you can also buy paid versions of the AdRotate Professional plugin with the following prices:

• License for 1 website: € 39.00.
• License for 2 websites: € 49.00.
• License for 5 websites: € 99.00.
• Developer license (up to 100 websites): € 199.00.

Rating: 4.4/5*

3. AdSanity

AdSanity is an intuitive and suitable WordPress ad management and insertion plugin for beginners. The biggest plus of the plugin is its simple, clean and user-friendly interface. AdSanity allows you to insert ads easily, through widgets, shortcodes and specialized buttons in the visual editor.

In addition, this ad insertion plugin also comes with other powerful features such as ad scheduling, group advertising support, statistical reports, etc.

Especially, if you need more than the standard features provided, you can add the basic add-ons (free) and add-on pro (paid).

main feature

• Insert simple ads with widget, shortcode or button.
• Insert a single ad/ad group at any location on a specific post, page or category.
• Support host ads (ads are sold and managed directly by website administrators) and external ad networks such as Google Adsense.
• Statistic.
• And other extra features on add-on.

Advantage

• Simple, intuitive, beginner friendly.
• There is a 30-day refund policy if the customer is not satisfied.
• Good support with many documents, video tutorials. Relatively fast response time.
• There are many add-ons with additional features such as customizing ad frame size, changing carousel ads, setting ad display conditions, etc.

Defect

• There is no free or trial version for users to experience.
• When using additional support add-ons, the cost is relatively high.

Price

The AdSanity ad insertion plugin is available in 3 paid versions:

• Basics package (only used with 1 public domain and 1 local domain): 49 USD/year.
• All-in-one package (for unlimited domains): 149 USD/year.
• All-in-one for life package (use for unlimited domains): $489/lifetime.

Alternatively, you can purchase AdSanity’s Pro add-ons starting at $19/year.

Rating: 4.5/5*

4. Ad Inserter

Ad Inserter is a very well-reviewed Freemium ad plugin with over 200,000 active installs and a rating of 4.9/5* on the WordPress app store. Whether you are using Google Adsense, Media.net or any external ad network, Ad Inserter can effectively support it.

The plugin allows you to insert ads anywhere on the page (before, after and inside the article content, …) through HTML / Javascript / PHP / CSS code. In addition, Ad Inserter also provides a preview, which helps you visualize where the ad will appear after posting.

If you want to use more advanced features such as: A/B testing, lazy loading, geo-targeting, etc., you need to pay to buy the Ad Inserter Pro version.

main feature

• Insert the ad code in various areas of the page: before, during or after the post, before the comments, in the footer, etc.
• Supports Google AdSense, Amazon, Media.net and all other popular ad networks.
• Set up all ad settings on a single page.
• Ad scheduling (advanced feature).
• A/B testing (advanced features).
• Geo-targeting (advanced feature).

Advantage

• There is a free version with many useful features.
• The settings are arranged on a single page, so it is quite convenient to manipulate.
• Flexible with high customizability.
• Support is fast, there are many documents and forums to refer to.

Defect

• There are many complicated settings, which are relatively difficult to use.

Price

Besides the free version, the plugin also provides Paid Ad Inserter packages with the following prices:

• Personal Package (for 2 websites): €20.
• Freelancer package (for 5 websites): €30.
• Business Package (for 25 websites): €50.
• Corporate Package (for 100 websites): €100.

Rating: 4.4/5*

5. Advertising Advertising

Advertising (formerly WP PRO Advertising System) is a simple designed paid plugin that makes it easy for users to set up and manage ads on their WordPress site.

The biggest advantage of Adning Advertising is that it allows displaying ads with many different effects and formats such as popups, floating ads on the page, sidebars, fly ads, background ads, etc.

main feature

• Create and manage unlimited number of ads.
• Support carousel ads with eye-catching display effects.
• Intuitive, user-friendly Frontend ad builder.
• Ads are targeted by geographic location.
• Integrates well with page builders like: Gutenberg, Visual Composer, Elementor.
• Integrate Google Analytics.
• 100% responsive on different devices.
• Customize ad display time (by date or by specific days of the week).

Advantage

• The theme is visual, simple and easy to use.
• Flexible, providing many unique and beautiful advertising display effects.
• The price is quite “stable”.

Defect

• There is no free or trial version for users to experience.
• The manuals are sketchy.
• Users have reported some errors such as: the ad has been removed but continues to appear.

Price

The Adning Advertising plugin is being sold on Codecanyon for $29 for a Regular License and $198 for an Extended License.

Rating: 4.5/5*

Conclude

All of the above ad insertion plugins have their own advantages and disadvantages. Therefore, it will be difficult to judge which is the best solution based on plugin features alone. Depending on your actual needs, you need to consider to find the right plugin for your website.

Hope this article has brought you useful information. If you still have questions regarding WordPress ad insertion and management, don’t hesitate to leave a comment in the comments section below!